Female empowerment — One of our core responsibilities to our agent community is to ensure that female representation is a significant part of our ecosystem. Across our operational value chain spanning agent acquisition, product training, customer management, and support, we ensure that this remains a key focus both within CDL as an organisation, which has over 65% female representation amongst its staff, and our agent community. Accordingly, women represent over 50% of our current agent network. We see this as a core objective of our company, as our platform is a source of livelihood, provides valuable access to loan facilities, creates economic independence, increases incomes and provides resources for business expansion.
Social empowerment — In delivering our services to individuals from a wide range of economic and socio-demographic backgrounds, we have created a large number of autonomous business outlets across the country that have thrived on grassroots and mass-market consumers. Through our services, these businesses have created and fostered a collective sense of purpose, self-confidence, autonomy, economic independence, and a new drive to be successful and to empower those in their local communities.